GNG News Guy
12-02-2007, 01:20 PM
http://i.dslr.net/urls/48/2148.gif (http://www.dslreports.com/shownews/Striking-Writers-Use-Viral-Video-to-Garner-Support-89896)
Now that most people can easily watch videos on their personal computers, it is considered one of the biggest areas for online content growth. That s at the root of the reason that Hollywood writers are on strike (http://www.dslreports.com/shownews/89076); they want some of the money that television stations are getting as a result of their online videos. WIRED (http://www.wired.com/entertainment/theweb/news/2007/11/wga_video) takes an interesting look at how the writers have used the online video platform itself to gain support from television viewers for their strike. In comparison with the standard PR tricks used by the studios, the writers have launched a fairly innovative viral video campaign which uses the technology that people are interested in to get their attention.
read comment(s) (http://www.dslreports.com/shownews/Striking-Writers-Use-Viral-Video-to-Garner-Support-89896)
Now that most people can easily watch videos on their personal computers, it is considered one of the biggest areas for online content growth. That s at the root of the reason that Hollywood writers are on strike (http://www.dslreports.com/shownews/89076); they want some of the money that television stations are getting as a result of their online videos. WIRED (http://www.wired.com/entertainment/theweb/news/2007/11/wga_video) takes an interesting look at how the writers have used the online video platform itself to gain support from television viewers for their strike. In comparison with the standard PR tricks used by the studios, the writers have launched a fairly innovative viral video campaign which uses the technology that people are interested in to get their attention.
read comment(s) (http://www.dslreports.com/shownews/Striking-Writers-Use-Viral-Video-to-Garner-Support-89896)