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View Full Version : Comcast Launches 'Project Infinity' - Cable company gets serious about On Demand


GNG News Guy
01-08-2008, 12:14 PM
http://i.dslr.net/urls/90/13090.gif (http://www.dslreports.com/shownews/Comcast-Launches-Project-Infinity-90789)
Comcast this morning announced (http://www.foxbusiness.com/markets/industries/media/article/comcast-ceo-brian-l-roberts-announces-project-infinity-strategy-deliver_427710_15.html) "Project Infinity," a ramping up of their high definition On Demand film platform. According to Comcast they'll be offering 1,000 HD "choices" this year -- and by a choice they mean an individual film or TV series. The company says they offer On Demand content 100 times per second, with 275 million views monthly. The press release toys a little with DirecTV, currently the industry leader when it comes to HD channels:Comcast plans to expand its current HD lineup beyond the hundreds of HD choices available today, which is already more than any other provider offers. By the end of the year, Comcast will make available more than 1,000 HD movies and TV shows every month, as well as the most popular television networks in HD as they debut. HD content is the fastest-growing category in Comcast's On Demand library.
Beginning next year, Comcast says they plan to offer more than 6,000 movies a month, more than half of them being available in HD. Comcast CEO Brian Roberts should give his keynote today at noon, during which he'll touch on Project Infinity, the new Tru2Way platform (http://www.thegng.org/shownews/OCAP-Becomes-Tru2way-90746), and the company's DOCSIS 3.0 plans.
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